Subscribe:
RSS feed
Exploring the Possibilities of Social Media
Browsing All Posts filed under »Uncategorized«
A New Integrated Mobility Ecosystem?
A hat tip to my fellow contributors Alasdair @ajmunn and Autom @autom8 for the inspiration link this month. AT&T is about to launch a new home security product you can read about it here. We have talked a great deal about the rapid global penetration of smart devices, it currently exceeds 1.5 billion by some […]
Customer Service and Social Media – Amplification Is a Given
April 10, 2013 by amberlcleveland
Customer Service experiences have always been shared, but not historically at the speed they are shared via social media. We’ve seen it happen time and again. Generally the ones that get the most press are negative for the companies that are featured…to be honest, I am not sure how it continues to happen, but it […]
What’s not obvious about being obviously mobile
Now that we are all immersed in mobile—oh wait..are we? A recent Neilsen’s report highlights how global mobile phone ownership ‘has reached critical mass’. While appearing to state the obvious where the logical growth of the mobile experience is concerned, the report highlights equally intriguing results including profiles on smartphone ownership, types of mobile-based activities (texting, shopping), […]
Mobile isn’t solo
March 4, 2013 by josephruizjr
A few recent but unrelated posts seem to suggest there is a growing interest in creating a seamless customer experience. While it may seem that there is no real news here lets take a closer look at the content of the posts. First Google has launched a sign-in platform. The idea is sign in once […]
How Will Mobile Change Business?
November 6, 2012 by josephruizjr
The inspiration for this topic comes from an Inc magazine article about a study by Appcelerator and the research firm IDC. “In the near future, developers say car apps will be big and Facebook may be the social network of the past.” Here is an interesting post about Facebook’s challenge to monetize the platform. According […]
9/5/12 Topic: Mobility vs Mobile
September 4, 2012 by josephruizjr
The explosive growth of mobile technology, notably smartphones and tablets, is fueling a lot of discussion about mobile marketing strategies and tactics. There is no question the technology is currently the source of growth and focus. But there is a bigger picture and that picture is framed by the context of mobility. David Armano in […]
6/4/12 Topic: Is Mobile Technology Evolving the world?
June 5, 2012 by josephruizjr
Forbes Article – How Mobile is rapidly evolving the world The recent Forbes article “How mobile is rapidly evolving the world” is the inspiration for today’s chat topic. I am also grateful to Autom @autom8 for several of the links below. The various articles referenced here are shaping a fascinating story. It’s a story of […]
Brand v Cause
May 23, 2012 by rabiashirazi
As we entered 2012, we talked about our combined desire to see this series focus on how we as a wider community can spur greater social change. During that chat, we touched several times on a topic that deserves focus all its own: the idea of Brand vs Cause. Specifically, we wanted to know which […]
Customer Service Means Focusing on the Solution
May 9, 2012 by amberlcleveland
Many Customer Service initiatives focus on the problems or the complainers instead of the solutions/advocates and it seems that changing that mindset benefits organizations and customers alike. A few of the advantages include: being prepared to offer a solution more quickly, reduction in customer service resolution times, increased customer satisfaction and employees who feel more empowered to offer solutions. Join us for #SMChat as we discuss customer service issues and potential approaches on May 9th at 1pm ET.
April 30, 2013 by josephruizjr
2