While it’s been an uphill battle to get brands to adopt social media, marketing departments were early adopters and believers in the platform. As people begin to grow more comfortable, however, with using social media in their everyday lives, they have also gotten more wary of brand efforts on “personal” platforms like Facebook, Twitter, etc. […]
April 16, 2013 by sharonmostyn
I’d like to start by saying, thank you – #SMChat has been named one of the 15 essential chats for social media marketers by Mashable and we wouldn’t have made the list without the participation of readers like you! Now on to this week’s topic…who uses social media and how? Several years ago, I came […]
March 19, 2013 by sharonmostyn
It’s March Madness time, so between the distractions of trying to get my picks in to the office pool (hey, there’s a trip to the Final Four on the line if you win!) and watching my hubby play in a local basketball league (check out his moves in the pic to the left), I’m having […]
February 19, 2013 by sharonmostyn
Last week, I spoke at the Internet Retailer Web Design 2013 conference in Orlando. I have quite a few friends and family members in Florida, so I decided to take a few days after the conference to visit. I remembered seeing Facebook updates from author Linnea Sinclair several months ago about book signings in Florida […]
January 30, 2013 by Chris Jones
You have an idea. Someone’s shared an insight. Instantly you sense value. The notion could be incredibly useful, highly relevant, critical path to solving a major problem you’ve been trying to solve .. Then the phone rings. The moment is lost. The tweet scrolls past. Your opportunity to save the world is lost. I see […]
January 9, 2013 by Chris Jones
The performing arts are about change and evolution. But why is there such a resistance to letting social media in? Diablo Ballet, a professional dance company in the San Francisco Bay Area, has found that social media is not only a way to gain recognition, but also a way to make dance accessible. The classical […]
December 17, 2012 by sharonmostyn
When I think of social media and email combined, one name comes immediately to mind: DJ Waldow. The Social Butterfly Guy, DJ is the Founder and CEO of Waldow Social, a consultancy which helps companies get the $40.56 in email marketing ROI estimated by the Direct Marketing Association. DJ’s outgoing personality and general likability let […]
October 10, 2012 by amberlcleveland
As someone who really appreciates customer service, the "Why do we care?" question drives me crazy and offers me an opportunity to point out what is obvious to me about why. I've heard it so many times in companies large and small, I've seen it as a virus permeating the silos of organizations and I've witnessed it breaking the spirit of service in many. It can be a battle to shift people and organizations into the spirit of service...but it doesn't have to be. Please join us at 1pm ET, October 10th to join the discussion and feel free to share your comments below as well.
September 17, 2012 by sharonmostyn
Join me, Wednesday, September 19, 2012 at 1PM ET, as I moderate the #SMChat topic: Social Media and SEO. I’m having a problem with this week’s questions, not because I can’t come up with a topic (in fact I’ve got too many of them waiting to be typed up!), but rather because I know, #SMChat […]
September 12, 2012 by amberlcleveland
Social Media Commerce...I love the sound of that. It's the sound of fruition...Creation of revenue streams via social media. It's exciting for so many. For some, however, it can be intimidating. The important questions can be tough: Who? What? When? Where? Why? How? This week's #SMChat, September 12th at 1pm ET, will focus on Social Media, Customer Service and Social Commerce questions.
NEXT UP | WEDS 1pET
MAY-22 SOCIALCHG @sourcepov
COMING SOON
MAY-29 BIGDATA @autom8
JUN-05 MOBILITY @smsjoe
JUN-12 CSTSRV @ambercleveland
JUN-19 MKTG @sharonmostyn
2013
APR-24 GALA Reunion Chat
JAN-30 Shifting Sands of Context
JAN-23 Social Change: What is Possible?
2012
AUG-22 Collab in the Social Enterprise
JUN-20 MKTG Measurement Vendors
MAY-30 #BMIF w/ @skap5
APR 11 CSRV Evolution
APR 04 MOB Speeding Glacier
MAR 28 SCHG Building a Movement
MAR 21 MKTG Blogs
MAR 14 CSRV Fix It Before It's Broken
MAR 07 MOB Mobility (debut)
FEB 29 Waiting for E2.0
FEB-22 Social Change (debut)
FEB-15 SoMoLo
FEB-08 CRM
FEB-01 Chat Chemistry
JAN-04 Story in SM
2011
DEC-21 2012 MKT Futures
DEC-07 5 Stages of SM Maturity
NOV-02 Why SM? 8 Capabilities
OCT-26 Return of NFP Makeover
OCT-19 MKT Higher Ed
OCT-12 CRM Ready to Serve?
OCT-05 New Faces of FaceBook
SEP-28 NFP and Social
SEP-21 MKT Book Publishing
SEP-07 Social Mobility
AUG-31 Viral Mktg w/ Matt Freedman
AUG-24 NFP/FP Business Models
AUG-17 Google Buys Motorola
AUG-10 CRM w/ Marsha Collier
AUG-3 How G+ Stacks-up on UX
JUL-27 NFP Sustainability
JUL-20 MKT 5 Stages of SM Adoption
JUL-13 CRM Legacy Thinking
JUL-06 Google+
JUN-29 Digital Footprint
JUN-22 Social Overload
JUN-15 MKT Building Community
JUN-08 CRM Are your Customers Irked?
2009
Q1 APR-22 “SM Value Proposition” w/ @sourcepov
Q2 “Collaboration drivers”
Q3 “Twitter: online/real-time chat?”
Q4 “Twitter: SME collaboration?”
Q5 “Stickiness & aggregation factors: NING?”
Q6 “SME credentials & tagging”
Q7 “SEO”
Q8 “Knowledge co-creation”
Q9 “Twitter as Paradigm shift?”
Q11 “Intellectual Property” #IP20)”
Q12 “Online communities”
Q13 “Knowledge Networks”
Q14 “Google's SM play”
Q15 AUG-05 “Can we measure SM ROI?”
Q16 AUG-12 “Corporate Culture”
Q17 AUG-19 “Web 2.0 Principles”
Q17RM AUG-26 “Fundamentals Remix” w/ @ajmunn http://alasdairmunn.com/?p=708
Q18 SEP-09 “Agility in SM” w/ @jkloren http://ow.ly/nDNP
Q19 SEP-16 “What is your SM plan?” w/ @ajmunn
Q20 Sep-23 “Web 3.0” w/ @bpluskowski http://bit.ly/smcQ20
(interim archived, see @sourcepov)
2010
(interim archived, see @sourcepov)
Q61 SEP-01 "Value in 2.0 Relationships" w/ @sourcepov
Q63 SEP-15 "+Conversion w/o Breaking the Bank" w/ guest @amyafrica
Q64 SEP-22 "Twitter Influence" w/ @blogbrevity
Q66 OCT-06 “Behavior by SM Channel” w/ guest @inspiredtrain
Q67 OCT-13 “Brand Building” w/ @sharonmostyn
Q70 NOV-03 “SM & Election 2010” w/ @sourcepov
Q71 NOV-10 “Employee Engagement” w/ @SMSJOE
Q72 NOV-17 “Facebook Email (Titan)” w/ @sharonmostyn
Q78 DEC-15 "Twitter as Paradigm Change" w/ guest @pistachio
Q79 DEC-22 "SM for Artists" w/ @blogbrevity
2011
JAN-05 "Twitter Trends 2010-11" w/ @SMSJOE
JAN-12 "Senge on Learning Orgs" w/ @sourcepov
JAN-26 "2011: Year of Integration" w/ @heidicohen
(interim archived, see @sourcepov)
MAY-31 Grabbing Twitter by the Tail
MAY-25 Critical Thinking in 140c
MAY-18 MKTG Marketing Content
MAY-11 SCRM Making it Work
MAY-04 MindMaps Re-mixed
APR-27 Smchat at 2
May 14, 2013 by bharig
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