Browsing All posts tagged under »Social Media«

Authentic Messaging in Social Media Marketing

May 14, 2013 by

2

While it’s been an uphill battle to get brands to adopt social media, marketing departments were early adopters and believers in the platform. As people begin to grow more comfortable, however, with using social media in their everyday lives, they have also gotten more wary of brand efforts on “personal” platforms like Facebook, Twitter, etc. […]

CELEBRATING 4 YEARS OF SMCHAT

April 23, 2013 by

1

People have birthdays.  Weddings have anniversaries.  What do you communities have?  I suppose they have founders days, heritage days, and festivals of all varieties. So how do you commemorate community that’s built on friendship? I guess that’s the challenge with a place like #SMCHAT.  Seems we always come back to learn new things, but deep […]

Who Uses Social Media And How?

April 16, 2013 by

2

I’d like to start by saying, thank you – #SMChat has been named one of the 15 essential chats for social media marketers by Mashable and we wouldn’t have made the list without the participation of readers like you! Now on to this week’s topic…who uses social media and how? Several years ago, I came […]

March Madness Marketing Mashup

March 19, 2013 by

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It’s March Madness time, so between the distractions of trying to get my picks in to the office pool (hey, there’s a trip to the Final Four on the line if you win!) and watching my hubby play in a local basketball league (check out his moves in the pic to the left), I’m having […]

Customer Service and Social Media – Making it Work

March 13, 2013 by

1

Customer Service and Social Media are virtually inseparable.  In order to maximize both, they have to be connected within an organization or at a minimum communicating frequently and clearly.  As organizations continue to decide where Social Media belongs, they also have to take a look at legacy Customer Service Departments.  How can those departments evolve […]

Putting It Together: Social Media Engagement In Action

February 19, 2013 by

0

Last week, I spoke at the Internet Retailer Web Design 2013 conference in Orlando. I have quite a few friends and family members in Florida, so I decided to take a few days after the conference to visit. I remembered seeing Facebook updates from author Linnea Sinclair several months ago about book signings in Florida […]

The Performing Arts get Social with Social Media

January 9, 2013 by

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The performing arts are about change and evolution.  But why is there such a resistance to letting social media in?  Diablo Ballet, a professional dance company in the San Francisco Bay Area, has found that social media is not only a way to gain recognition, but also a way to make dance accessible. The classical […]

Customer Service and Social Media 2013

January 9, 2013 by

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What’s on the horizon for customer service and social media in 2013?  I have some thoughts, but I’d rather discuss it on our Customer Service feature of #SMChat on January 9th at 1pm ET.  Please join us and weigh in on the questions below. Q1. What trends are in customer service and social media are […]

Breaking the Rules of Email Marketing and Social Media

December 17, 2012 by

0

When I think of social media and email combined, one name comes immediately to mind: DJ Waldow. The Social Butterfly Guy, DJ is the Founder and CEO of Waldow Social, a consultancy which helps companies get the $40.56 in email marketing ROI estimated by the Direct Marketing Association. DJ’s outgoing personality and general likability let […]

Social and Self-Publishing: New ways to get your ideas in circulation

October 31, 2012 by

1

As the blogosphere continues to mature, more and more thinkers are looking at the “next level” platform for getting their ideas in circulation. With little room for debate, the preferred choice is increasingly self-publishing. If you’ve attended #blogchat (SUN 9pET) or #writerschat (SAT 4pET) you’ll know there’s been much discussion about ways writers can establish […]

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RECENT HIGHLIGHTS

2013
APR-24 GALA Reunion Chat
JAN-30 Shifting Sands of Context
JAN-23 Social Change: What is Possible?
2012
AUG-22 Collab in the Social Enterprise
JUN-20 MKTG Measurement Vendors
MAY-30 #BMIF w/ @skap5
APR 11 CSRV Evolution
APR 04 MOB Speeding Glacier
MAR 28 SCHG Building a Movement
MAR 21 MKTG Blogs
MAR 14 CSRV Fix It Before It's Broken
MAR 07 MOB Mobility (debut)
FEB 29 Waiting for E2.0
FEB-22 Social Change (debut)
FEB-15 SoMoLo
FEB-08 CRM
FEB-01 Chat Chemistry
JAN-04 Story in SM
2011
DEC-21 2012 MKT Futures
DEC-07 5 Stages of SM Maturity
NOV-02 Why SM? 8 Capabilities
OCT-26 Return of NFP Makeover
OCT-19 MKT Higher Ed
OCT-12 CRM Ready to Serve?
OCT-05 New Faces of FaceBook
SEP-28 NFP and Social
SEP-21 MKT Book Publishing
SEP-07 Social Mobility
AUG-31 Viral Mktg w/ Matt Freedman
AUG-24 NFP/FP Business Models
AUG-17 Google Buys Motorola
AUG-10 CRM w/ Marsha Collier
AUG-3 How G+ Stacks-up on UX
JUL-27 NFP Sustainability
JUL-20 MKT 5 Stages of SM Adoption
JUL-13 CRM Legacy Thinking
JUL-06 Google+
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2009
Q1 APR-22 “SM Value Proposition” w/ @sourcepov
Q2 “Collaboration drivers”
Q3 “Twitter: online/real-time chat?”
Q4 “Twitter: SME collaboration?”
Q5 “Stickiness & aggregation factors: NING?”
Q6 “SME credentials & tagging”
Q7 “SEO”
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Q9 “Twitter as Paradigm shift?”
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Q17RM AUG-26 “Fundamentals Remix” w/ @ajmunn http://alasdairmunn.com/?p=708
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2010
(interim archived, see @sourcepov)
Q61 SEP-01 "Value in 2.0 Relationships" w/ @sourcepov
Q63 SEP-15 "+Conversion w/o Breaking the Bank" w/ guest @amyafrica
Q64 SEP-22 "Twitter Influence" w/ @blogbrevity
Q66 OCT-06 “Behavior by SM Channel” w/ guest @inspiredtrain
Q67 OCT-13 “Brand Building” w/ @sharonmostyn
Q70 NOV-03 “SM & Election 2010” w/ @sourcepov
Q71 NOV-10 “Employee Engagement” w/ @SMSJOE
Q72 NOV-17 “Facebook Email (Titan)” w/ @sharonmostyn
Q78 DEC-15 "Twitter as Paradigm Change" w/ guest @pistachio
Q79 DEC-22 "SM for Artists" w/ @blogbrevity
2011
JAN-05 "Twitter Trends 2010-11" w/ @SMSJOE
JAN-12 "Senge on Learning Orgs" w/ @sourcepov
JAN-26 "2011: Year of Integration" w/ @heidicohen
(interim archived, see @sourcepov)
MAY-31 Grabbing Twitter by the Tail
MAY-25 Critical Thinking in 140c
MAY-18 MKTG Marketing Content
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MAY-04 MindMaps Re-mixed
APR-27 Smchat at 2

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