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Exploring the Possibilities of Social Media
Browsing Archives of Author »Amber Cleveland«
Good Customer Experience Requires More Than a Quick Fix
If someone were listing costly items for businesses, band-aids would probably not appear on the list. However, after reading a recent article by Sarah Dean, “Are you Band-Aiding your Design or Customer Experience (CX)?” I believe that band-aids may be the most costly item for any business. She astutely identifies the ramifications of “band-aiding” customer […]
Evolution at the Speed of Business
February 15, 2017
Organizational structure is evolving more quickly than ever, as are customer expectations. As a result, it is in the best interest of organizations to connect customer-facing departments to the greatest extent possible. This provides opportunities for a cohesive customer experience strategy. When customer-facing departments do not fall under the same overarching organizational structure, they should be […]
Customer Experience Built on Service
October 19, 2016
Is your organization focused on building the best customer experience? The type of customer experience that will improve retention, allow you to “up sell,” and increase your net promoter score does not happen by chance. It is intentional. It is constructed from the beginning to the end with the customer in mind. The beginning of […]
Social Service is Continuing to Evolve
May 17, 2016
There was recently a great guest post by Elizabeth Clor on AdWeek’s Social Times, “How Facebook, Twitter Updates Improve Customer Service.” As the platforms continue to evolve, it is encouraging to see a value-add for all of their users, individuals and brands alike, which is customer service. In a recent updates to Facebook and Twitter, there were […]
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March 15, 2017
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