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How do you keep up when you’re supposed to be taking time off?
Sorry this week’s framing post is late! My favorite (and only) husband and I just got back from a week away and I’m still catching up. I’m fortunate that I’ve got two partners at Creativation Marketing and we cover for one another when we’re on vacation. There’s still that rush before time off to make […]
Integrated Marketing Today and Tomorrow
June 13, 2017 by sharonmostyn
#SMChat will be joined by special guest Thorin McGee, Editor-in-Chief/Content Director for Target Marketing magazine. Thorin will be joining the Twitter chat using the Target Marketing handle. I met Thorin at a recent Marketing Sherpa conference, so what’s more appropriate than to start by mentioning Target Marketing’s Integrated Marketing Virtual Conference? It’s free, so please join […]
Marketing Spring Cleaning 2017
March 7, 2017 by sharonmostyn
It’s not fun, but sometimes it has to be done – spring cleaning! Optimizing your marketing campaigns can be done daily, weekly, monthly, seasonally, or even annually. What do you do to optimize your marketing campaigns? Do you schedule seasonal changes to your ads, social media backgrounds, etc? Why or why not? Do some marketing […]
Where Were The Puppies? “Big Game” Marketing Trends 2017
February 7, 2017 by sharonmostyn
The “Big Game 2017” – what did you think? There was political commentary (after this election season that’s to be expected I guess), a half-time show that had some people saying it was the best ever, lots of expensive commercials, and oh yeah, Brady and Belichick and the boys won another football trophy. But who […]
2016 Marketing Trends and 2017 Predictions
December 12, 2016 by sharonmostyn
It’s December, so time for a recap of the marketing trends from 2016 and time to make some predictions for what will work in 2017. I was reading the most popular marketing categories for 2016 in Target Marketing magazine and their top 10 included: 10. Content Marketing 9. Search 8. B-to-B 7. Online Marketing 6. […]
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July 10, 2017 by sharonmostyn
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