Browsing All posts tagged under »authenticity«

Narrative: The Hard Work of Authenticity and Trust #smchat #contentseries WED Feb 13 1pEST

February 12, 2019 by

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Most of us can remember a time when the news was curated by seasoned professionals. Career journalists and their editors built and defended a solid perimeter (if not a wall) to protect the truth. It was a barrier difficult to get past without confirmed sources. In the transformed, super-hyped world of digital media, PR and […]

Has Social Media Turned a Corner? Our #SMCHAT Sixth Anniversary Chat

April 29, 2015 by

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Social media can seem like a series of switchbacks.  Just when we master one section of road, new tools and capabilties enter the scene, and we change direction yet again.  Add to the that challenge of trying to engage at higher volumes, and the whole proposition can seem a bit daunting. The #smchat community turned […]