Browsing All posts tagged under »connect«

Digital Marketing and the Sharing Economy

April 4, 2015 by


I met Brian Bolton in 2009 at the best digital marketing conference ever, so I wasn’t surprised to hear that he started a new social community and collaboration platform specifically developed for independent digital marketing, design and technology talent to connect with each other and be found by companies looking for their expertise. This week’s […]

Social Accountability and Abundance: Are We Connecting the Dots?

August 27, 2014 by


As we continue our series on #SocialChange with a Social Accountability focus, I can’t help noticing the success of the ALS #IceBucketChallenge. For me, it ended as it did for many with a $100 check being sent to a good cause.  But I was also intrigued by a thought shared by Sharon Mostyn in last week’s […]

Are We Wired for Social Change?

March 25, 2014 by


As we explore the enablers of Social Change, let’s take a look at our personal networks. The potential of our messages (and ultimately, our impact) will be influenced by the nature and degree of our connectedness. Think about it. Will our friends and followers be receptive? Are the needed connections in place? In short, are […]

Social Media Agenda: 2014

December 17, 2013 by


Put down that shopping list, and dust off your crystal ball. It’s time to peer into the next 12 months, as we sort out the future of Social Media. Every week since 2009 we’ve been taking apart the micro trends. What’s happening with mobilty, customer service, marketing, and social change? Next up, this coming Wednesday, […]

Crossover: The Power of Diverse Social Connections

October 22, 2013 by


Last week on a related CDNA post, we introduced the basket weave metaphor, tapping the visual power it brings to the discussion of crossover.  We discussed how diverse strands (approaching from alternate directions) will create a stronger, more flexible solution.  In short, we gain critical reinforcement when we come at a problem from different directions. […]

Foundations: Social Media for Social Change [8/28 1pET]

August 27, 2013 by


Last month we made great progress on what social change might look like through a social media lens. We had an in-depth, hour-long discussion on key factors and enablers. Because this could help reinforce the foundation for our series, I’ve completed a deep read of our 7/24 #smchat transcript, capturing some highlights. I tried to […]

Managing a Digital Footprint

June 28, 2011 by


A “digital footprint” is what your presence on the Internet communicates to those who find it. Google is the usual starting point, but more and more people are using monitoring services or going straight to the big social platforms, like Facebook, LinkedIn, Twitter, your blog, etc. All of this is becoming a necessity because of […]