Browsing All posts tagged under »Influencer Marketing«

Social Media Influencers and Marketing

August 9, 2016 by


I’ll admit, I procrastinated this week’s framing post. It’s been a tough week and although the recent SMChat survey says that advance framing is important; family is even more important. So here we are, just over 12 hours before the chat is starting putting together a post about influencers and influencer marketing. Since nearly 60% […]

Social Media Influence in Marketing

October 14, 2014 by


This framing post is going to be a bit frenetic so I thought I’d start you off with a picture of a soothing grey day at the beach to calm your nerves. I met Eric Hoffman in 2009 at the best marketing conference ever. It was an influential event for many marketers and after returning […]

Social Media Influencers: Who’s Your Daddy?

June 17, 2013 by


Father’s Day was this past weekend, so let me take a minute to wish all of the #SMChat dads a very happy Father’s Day! When I looked at the social media posts, especially Facebook, so many friends wrote beautiful odes to their fathers. I started thinking about how my own father influenced my life, which […]