What’s the first thing you think of when you see “design” in a headline?
Usually creative, as in look and feel, is first. For those who are more technical, design may have a broader meaning.
For the purpose of this chat let’s expand design to encompass an entire ecosystem, in this case the mobile experience.
Rather than lecturing on designing the mobile experience I would like to frame our discussion around a few important topics.
First, the mobile experience requires a different mindset. It may be a challenge breaking free of desktop thinking. We’ll talk about the mobile design mindset.
Utility is part of the new mindset. The mobile experience must deliver utility to be relevant. Let’s talk about utility and see if we can come to some consensus on a working definition.
Under the umbrella of utility there are multiple categories like:
- Content
- Navigation
- Speed
- Simplicity
Then there is access with options like creating an app or a mobile website.
So let’s discuss these topics and see where we agree and disagree. What are the essentials?
Q1 How would you define mobile utility? Why is it important?
Q2 What is the role of content in the mobile experience?
Q3 What are the “must haves” in a mobile experience?
Q4 What criteria would you use to decide on app vs mobile web?
Q5 How can you optimize the mobile experience?
Q6 How would you measure the success of a mobile experience?
Resource:
Chris Jones
June 5, 2013
Great post on mobilty design and user experience (#ux) guys .. so great to see you guys taking deeper dives in this space. See you tomorrow !!
Chris
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autom
June 5, 2013
Indeed Joe – kudos on the deep dive .. as per usual, I will be mobile while chatting : ) w00t #lookforward ! A
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Chris Jones
June 5, 2013
Mobile while chatting on mobile? Only appropriate :) .. though I share the concern of some in the chat today that Mobile chat support is still lacking. Some tools better than others, but they can fill up the memory of an old Droid .. fast ..
Btw, here’s today’s transcript .. w/ stats http://bit.ly/smcHT130605
Courtesy hashtracking ..
Great job today Joe, thanks as always ..
Chris
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Joseph Ruiz (@SMSJOE)
June 6, 2013
Thanks Chris appreciate it
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