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Egg-hatching April 22, 2015

Approaching Customer Service with EASE

April 15, 2015
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The April 15th focus of #SMChat will be how we approach Customer Service with EASE…it doesn’t need to be difficult to be great and it certainly doesn’t need to be complicated. Educate Customer Service teams on the organization (mission-vision-values), the product/service provided, the process for resolving issues, how to be the voice of the organization […]

Digital Marketing and the Sharing Economy

April 4, 2015
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We * Is Better

I met Brian Bolton in 2009 at the best digital marketing conference ever, so I wasn’t surprised to hear that he started a new social community and collaboration platform specifically developed for independent digital marketing, design and technology talent to connect with each other and be found by companies looking for their expertise. This week’s […]

Posted in: Marketing

Are we closing the mobile experience gap?

April 1, 2015
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It’s hard to believe the first quarter of 2015 is history. Industry stats consistently point out the experience gap that exists between consumers and brands. For some time consumers have been outpacing brands on just about every front. We hear stories of consumers knowing more about a product or service than the front line staff […]

Posted in: Mobility

Change by Design: Are you optimizing your Social Reach?

March 24, 2015
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AMG102017c-Social-Reach

When we have a really great idea, of course we want to share it. All the better if we get a bit excited. Sometimes we’ll reach out to anyone nearby who may be listening. But if we truly aspire to drive change and make things happens on a larger scale, this casual approach falls well short […]

Posted in: Social Change

Customer Service Predictions 2015

March 17, 2015
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The March Customer Service Feature for #SMChat will focus on predicted emerging trends in customer service. It is always a lively, engaging conversation and we hope that you will join us at 1PM ET on Wednesday, March 18th. As we approach the end of the first quarter, now seems to be an appropriate time to review the predicted Customer Service trends for 2015 and how they are impacting our businesses. We will also discuss, whether or not there are any trends that you expected to see and haven't seen yet.

What are you reading?

March 9, 2015
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What are you reading?

I’m a reader. I read blog posts, websites, white papers, social media posts, ebooks and my personal favorite, written books. Many of my author friends ask, “What are you reading?” in order to get engagement on their Facebook feeds. The title of this post has dual meanings: I really want to know what you’re reading, […]

Posted in: Marketing
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