It was 10 years ago this spring that the #smchat community made our initial foray into the online exchange of ideas. The topic? Exploring the value proposition of Social Media, where we asked about the possibilities. Much has changed, but the questions are still relevant. Arguably, the opportunity for collaborative exchange has been eclipsed by […]
Most of us can remember a time when the news was curated by seasoned professionals. Career journalists and their editors built and defended a solid perimeter (if not a wall) to protect the truth. It was a barrier difficult to get past without confirmed sources. In the transformed, super-hyped world of digital media, PR and […]
The New Year is a great time to dust off those crystal balls. For nearly 10 years now, the #smchat community has done an annual #socialmedia review. As social networks and web powered software platforms mature, what can we expect to see? Let’s ask your moderators. Here are some of the major trends we’ll explore: […]
Coming up with creative domain names seems to just get harder. Like parking spaces at the mall, all the good ones are taken. Part of the struggle? We feel compelled, if only by peer pressure, to attach “.com” to the end; after all, it is the leading domain suffix on the internet, used in almost […]
Got the urge to summit a seemly unclimbable mountain? No worries. You can find used hiking gear on the internet. But thanks to the web’s avalanche of branded information, content marketers have to work harder. It’s too easy to find your carefully-crafted messaging getting lost in the onslaught of competitive content. Like an avalanche, it […]
One of the biggest challenges managing content these days is keeping it around. Good ideas take many forms – whether a Tweet, an IG Post, a Pinterest Pin or a Medium Story – but no sooner have we created (or stumbled onto) that next morsel of brilliance, it’s gone. We are victims of the endless […]
Don’t look now, but there are Twitter Chat’s behind every tree these days. You can tell when you see someone talking to no one in particular, but it’s a deep insight, punctuated by an intriguing hashtag at the end. A passing fad? No. Not anymore. For close to 10 years now it’s been happening. On […]
Join the #smchat #contentseries w/ domain.me CMO Natasa Djukanovic WEDS 10/25/17 1pmEDT
Nothing sparks the interest of a creative person like a new idea, especially if there’s a visual connection. A strong image, a visual metaphor if you will, can be a powerful catalyst, a great source of inspiration. We see an image. It sparks a new thought. If we’re paying attention, great things happen. It’s true inception, […]
Have you thought about what it takes to market a book? It’s actually a sweet spot for social media. The potential for word of mouth (WOM) is considerable. In this week’s #marketing #smchat, let’s examine the important things to think about when there’s a book in your future. I’ll be standing in for our regular […]
#SMCHAT 
May 21, 2019
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